Speaker line-up builds for #SMWF in March

#SMWF, the premier event for social and digital marketing professionals taking place in London’s Brewery March 31 to April 1, is fast approaching and the speaker line-up is building fast with more than 20 high profile speakers from across industry now confirmed for the event. Latest speakers include Pierre Woreczek,

Top six social marketing lessons from #SMWF N.America

With two jam-packed days of content, frequent networking opportunities and the best of the industry at your fingertips, it’s easy to miss some of the messages being spread at #SMWF N. America. Merlin Ward, account strategist at Renegade, has six lessons from some of social media’s brightest brains at last

Social CRM spend set to surpass $1Billion in 2012

With spending on customer service processes and applications to assist sales expected to exceed $1Billion globally this year (Gartner Research),  the hype around Social CRM software is over and  companies are rolling up their sleeves and getting down to business.   While B2C markets have seen the biggest adoption of social

How to tackle the risks of social media

By Lance Concannon, UK social media lead at Text 100 Speak to any senior corporate comms exec about the barriers that prevent them from using social media more in their organisation, and I guarantee that the issue of ‘risk’ will usually come close to the top of the list. This

Marketwire’s top #socialmedia tips – part 2 #SMWF

Companies in the social media space are constantly looking for advice and new ways that they can make sure their efforts in the space are working. While there are no definitive answers, as every company’s goals will require different methods of showing success, there are a few tips that can

Welcome to the Social Media Series Blog

The Sixdegrees team are very excited about the launch of our new events blog. We will be keeping you up to date on all our new event developments in the lead up to our Social Media World Forum, Social TV & Cloud Computing events.

New Event Structure & Rebranding

The events team have been busy behind the scenes looking at the structure of our events and how we can bring you, our audience, the most value from attending the events. Social Media World Forum, Social TV World Forum & Cloud Computing Congress events will now be a platform to