Twitter for Social Good High on #SMWF Asia’s Agenda

#SMWF Asia are delighted to announce the addition of Twitter to the ever growing conference program set for Suntec Centre, Singapore this September.    Leading in social innovation Twitter’s own Claire Diaz Ortiz (@ClaireD, http://clairediazortiz.com) will be at #SMWF presenting on ‘Twitter for Social Good’ and leading a panel discussion on social media and the charity sector, as well taking part in a breakout session where delegates will have a chance to share ideas on building social media marketing for local charities.

In recent years the use of social media has provided responses to natural disasters at speeds previously unseen.   As events such as Japan and Haiti have shown, twitter has provided a unique platform to connect people and influence in ways which a short time ago were thought to be impossible.  In Twitter for Good, Claire, Twitter’s Head of Corporate Social Innovation, shares her strategy to launching cause-based campaigns filled with dynamic examples from initiatives around the world, a topic she will be covering at the #SMWF event.

With more than 200 million users across the world, Twitter has established itself in the social media arena as a powerful force charities must understand to use effectively.   The real time nature of the site allows for a fast way of raising funds. Tweetsgiving,  a Twitter base initiative raised just over $10,000 in 48 hours as well as many celebrities using the platform to initiate fundraising efforts.

Claire will be joined by a number of social media innovators from leading international business and charities at SMWF Asia on 1-2 September in the Suntec Centre, Singapore.  For more information and to register your place at the event visit www.socialmedia-forum.com/asia/.

If you wish to find more information on the use of social media for good, please follow the links below;

http://sm4good.com/

http://mashable.com/follow/topics/social-media-for-social-good/

http://www.guardian.co.uk/social-enterprise-network/2011/jan/14/using-social-media-for-social-good-for-social-enterprises